During World War II, there was a North African campaign in which Hitler wanted the Allied troops in North Africa to be defeated. So, the German troops went to North Africa and caused the Allied troops to retreat. After they left, the German troops discovered numerous Coca-Cola bottles that were abandoned by the Allies after they left. The Germans welcomed these refreshing beverages to quench their thirst under the hot sun of the African climate. The only thing was they needed to make the beverages cold.
Coca-Cola ad, Nazi Germany, 1935
As a primitive way of refrigeration, the German pilots wrapped the Coca-Cola bottles in wet towels and tied them to their fighter planes. When they flew the planes up to a higher altitude, the lower temperatures there caused the bottles to be cooled off. By the time they landed their planes and grabbed the bottles of Coca-Cola, the drinks were ice cold. This prompted the Nazi regime to want more Coca-Cola for its troops.
Ein Volk, Ein Reich, Ein Getrank (One People, One Nation, One Drink). Olympic Games in Berlin, 1936.
Between 1933 and 1945, Coca-Cola actually struck deals with the Nazis and ended up selling them millions of their Coca-Cola bottles. As they were sold around Germany during this time, there were plenty of advertisements for Coca-Cola posted up. Now they are considered vintage collectibles.
Coca-Cola ad, Nazi Germany, 1939.
Coca-Cola ad, Nazi Germany, 1939.
Coca-Cola ad, Nazi Germany, 1938.
Coca-Cola ad, Nazi Germany, 1938.
Coca-Cola ad, Nazi Germany, 1938.
Coca-Cola ad, Nazi Germany, 1938.
